Reputation on the Web
Whatever people have to say about you – someone is willing to listen.
It’s only a matter of time. When 200 million of the 300 million phone numbers in America are on the do not call list and Canada’s no spamming law is about to go into effect… (http://www.chamber.ca/resources/casl/)
…it’s only a matter of time until this type of legislation finds place in America. One of the great annoyances of online marketing clients is the questionable ROI, and what are considered reasonable expectations.
There is one certainty, if you don’t take control of your reputation – there are people who are more than willing to communicate what others should think about you. Don’t get caught waiting to go into disaster recovery mode, take control of your reputation on as many fronts as possible.